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Looking under the Bonnet: Factors Affecting Student Adoption of E-Learning Systems in Jordan

  • Muneer Mahmood Abbad University of Bahrain
  • David Morris Coventry University
  • Carmel de Nahlik Coventry University
Keywords: E-learning, technology acceptance model, Structural Equation Modelling, system adoption, Middle East


The primary questions addressed in this paper are the following: what are the factors that affect students’ adoption of an e-learning system and what are the relationships among these factors? This paper investigates and identifies some of the major factors affecting students’ adoption of an e-learning system in a university in Jordan. E-learning adoption is approached from the information systems acceptance point of view. This suggests that a prior condition for learning effectively using e-learning systems is that students must actually use them. Thus, a greater knowledge of the factors that affect IT adoption and their interrelationships is a pre-cursor to a better understanding of student acceptance of e-learning systems. In turn, this will help and guide those who develop, implement, and deliver e-learning systems. In this study, an extended version of the Technology Acceptance Model (TAM) was developed to investigate the underlying factors that influence students’ decisions to use an e-learning system. The TAM was populated using data gathered from a survey of 486 undergraduate students using the Moodle based e-learning system at the Arab Open University. The model was estimated using Structural Equation Modelling (SEM). A path model was developed to analyze the relationships between the factors to explain students’ adoption of the e-learning system. Whilst findings support existing literature about prior experience affecting perceptions, they also point to surprising group effects, which may merit future exploration.

Author Biography

Carmel de Nahlik, Coventry University
Dr Carmel de Nahlik is the Teaching Development Fellow and the Head of Ethics and Governance for the Faculty of Business, Environment and Society at Coventry University. She has worked in Higher Education as a lecturer, course content designer and developer, e-learning materials author, Subject Matter Expert and academic consultant for almost two decades. Her earlier career was in project finance and in corporate problem solving, and she has travelled to and worked on projects in many countries in the Middle East.
How to Cite
Abbad, M. M., Morris, D., & de Nahlik, C. (2009). Looking under the Bonnet: Factors Affecting Student Adoption of E-Learning Systems in Jordan. The International Review of Research in Open and Distributed Learning, 10(2).